Overview

MODRN MAN was created to bring skin care and grooming together in a simple and effective system designed specifically for men. They’ve combined four essential needs, into two easy steps. Step 1 is a face wash and shave cream combination. Step 2 is a moisturizer and SPF 30 combination.

Goals
  • Raise $10,000
  • Pre-sale 100 skin care systems
  • Gather 150 email addresses (qualified leads)
  • Build pre-launch buzz
What I Did
  • Kickstarter page development
  • Social media marketing
  • Graphic design
  • Project management
  • Local SEO
  • Influencer outreach
  • Email marketing
  • Public relations
  • Custom CSS modifications
  • Market research
  • Process planning
  • Crowdfunding strategy and implementation

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